You may recall that recently I wrote about an exciting new product made right here in New Zealand, that was taking the skin care world by storm for its clinically proven effectiveness at wrinkle reduction. That product is Snowberry New Radiance Face Serum and it certainly impressed me. In fact, recently I ran out of it and my skin just doesn’t seem to have that fresh glow that I was sporting when I was using this. So I had to find out more… Just what is in this magic potion and how does it work? To get a little nerdy I put some question forward to Greg Billington, Snowberry’s General Manager.
Does the serum help the skin to produce collagen, or help to protect the collagen levels we have?
The Serum does both. It stimulates new collagen production, but also inhibits the metalloproteinase that breaks down collagen in the skin.
I was able to use it twice a day which is fantastic as I cannot do that with retinol. How does this serum compare to a retinol product? What does it do that is the same? How is it so much gentler than retinol?
Retinol is a form of Vitamin A that is not retinoic acid and can be used in over-the-counter (OTC) anti-ageing skin care products. Retinol products rely on the conversion in the skin of the retinol into retinoic acid. Many leading brands such as ROC, La Prairie, Perricone MD and Neutrogena for example, produce retinol anti-ageing skin care. However, retinol is not regarded by dermatologists as being a measurably effective anti-wrinkle treatment and there appear to be no published independent clinical data to show more than modest improvement in wrinkle reduction. Retinoic acid is an effective general skin treatment however, but it is prescription only and it often causes adverse reactions such as extreme dryness and redness. In general, dermatologists advise that its use will show no discernible effect for at least six months. The New Radiance Face Serum shows pronounced wrinkle depth and volume reduction within four weeks and increases at eight weeks, plus it is a gentle treatment without any of the side-effects of retinoic acid.
How does the effectiveness of the serum compare with the effectiveness of peptide Matrixyl 3000?
Internal trials by the manufacturer i.e. not gold standard trials, suggest wrinkle reduction in eight weeks of 18%. This is consistent with the clinical trials conducted by Dermatest in Gemany for the Snowberry serum v. Strivectin SD Advanced Intensive Concentrate, which uses Matrixyl 3000. However, the New Radiance Face Serum proved to be 31.6% better at wrinkle volume reduction than the Strivectin product.
How long is it before people can expect to see results?
Our clinical trials show measurable improvement within four weeks. Customers are indicating they are seeing a visible difference in as little as two weeks. As a result, we are getting overwhelmingly positive feedback. Many have written to say how grateful they are that the serum is affordable and generally to let us know also, that they have been complimented on their skin by others who have not been aware they have been using the serum. The following comment is typical. (Christine has given permission for this comment to be used)
“Hi, wanted to pass on that the face serum is wonderful, my skin has a very glowy appearance, I’m astounded and I’ve had a couple of people tell me how well I’m looking, I think you’ve cracked it.” – Christine Thomse
What other products do you recommend to use alongside this serum?
The Serum has good hydrating properties but it doesn’t replace a moisturising cream for most people. Any of the Snowberry creams will be helpful. Perhaps the most important change to many people’s daily skin care routine though, is to use a cleanser and/or toner that does not disrupt the skin’s natural barrier function. Many cheap and aggressive cleansers and toners remove the skin’s acid mantle and erode the phospholipid layer. In combination these are essential to protect the skin from invasion by pathogenic organisms. Many dermatologists now consider that the type of chronic low-level inflammation experienced by many women is due to the prolonged use of cleansers and toners with volatile alcohols and anionic surfactants. Snowberry’s Gentle Remineralising Toner is actually a 2-in-1 cleanser and toner that removes dirt and grime but will not degrade the natural barrier function.
I have yet to try the cleanser, but I can vouch for the New Radiance Serum. It is wonderful and it is just NZ$42. It caused no uncomfortable reactions and made me skin look, well – ‘new’ and ‘radiant’. It’s a rave from me. Visit Snowberry to find out more or purchase one.